In the midst of networking, resume building, website designing, marketing, and all other business aspects that come with being an opera singer, we often forget one very important thing: ourselves as artists!
Marketing is an essential component to your music career, but can also be interpreted as a dirty word. It conjures images of pushy salesmen or a friend cajoling you to come to their event.
I know what you’re thinking. "Why am I reading this? My whole life isa side hustle. I'm trying to sing for a living." There is a difference between a side hustle and a part time job.
In today's world, maintaining an active online presence is essential for any working singer. A quick Google search can lead directors, agents, and managers to your Facebook, Instagram, YouTube, and website in mere seconds.
